There is no getting around having a mobile website if you are a business and you want to succeed. Of course, since the mobile website is so important, making sure the site is set up correctly is of the utmost importance. Too many businesses are afraid of the costs associated with building a mobile website. In fact, with some help this does not have to be an expensive process. To get started, you may use a free service to make the site, you can optimize for certain devices and you can add eCommerce solutions to ensure the website will pay for itself. Since having a properly functioning mobile website is so important, according to Under30CEO.com, make sure yours will make the difference for your company.
Use a Free Mobile Template
You can have great mobile web design if you are using a free website maker. This allows you to simply choose the way you want your mobile website to look and then plug in the art you want to use, as well as any additional features. These can be accessed from your computer to assure you are getting the exact look you are going for on your website. Keep in mind, as with anything in business, it is important to have as simple a website as possible. The simpler the website is, the easier it is to view and navigate. Cluttered websites distract and confuse. You would rather grab the attention of the people who visit your mobile website.
Optimize for Certain Devices
Since your target audience is going to be using specific mobile devices to access your site through, you may want to optimize your site depending on the type of device they are using. Since the majority of the people accessing mobile sites do so through either an iPhone or an Android device, these are the two devices mobile sites are most often optimized for. Keep in mind the size of the screen as well as how people hold these devices. It will help you to customize the site depending on how your audience acts. You can start out targeting one device and expand to targeting a few additional ones as you make more money.
Add eCommerce Solutions
If you are looking to get the most out of your mobile website design, consider investing in an eCommerce solution. This allows people to purchase directly through their mobile device. Consider having accounts where people can save their credit card and shipping information. Removing the option to enter a credit card on the mobile site can help protect the people trying to do business with you from identity theft over unsecured wireless signals. Instead of going through the risky process of entering their credit card information, customers can simply open their account, make their purchase and be on their way. The money you make by having a safe and secure mobile eCommerce site will make the investment into this worthwhile in a very short period of time.